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The Idō Movement

The Idō Movement


Product Description

Environmentally conscious lifestyle brand.

We believe a ground up approach is necessary to address the environmental impact of fashion on our ecosystem.

Coupled with the focus on dance and body movement, we strive towards developing a range of clothing and lifestyle products that not only serve function, but do so sustainably.

The core pillar of our brand is to ensure sustainability. From the fabrics we choose, to the manufacturing process and the packaging, we take great care to ensure we minimize the impact on our planet as well as reduce our carbon footprint. Our design ethos is also based on reducing our wardrobes by creating multi-use products that are also unisex.

Together we can all make a difference.


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